*UPDATE 2:33 PM on Tuesday, Oct. 22: Opening date changed from Nov. 1 to Nov. 11.
After 32 long years in their building on 220th Avenue, PT Plus has now relocated across town into a new location on E. Madison Ave.
The establishment re-opened on Sep. 30 in a downsized facility under the new name BR Fitness Plus.
“We wanted the name to have something similar to ‘PT Plus’ so people can make the connection,” Owner Jeff Thorne said.
Thorne says the old facility on 220th Ave. has been purchased by Habitat for Humanity, who is currently located off Northland Drive by Roben-Hood Airport. With the move, they have also dissolved the physical therapy side to focus solely on the fitness portion.
“We have free weights as well as dumbbells, barbells, squat racks, and benches. We also have 22 Cybex muscle-specific machines, which are very easy and adjustable.”

A view of the machines inside BR Fitness Plus (Photo credited to Brandon Wirth).
When it comes to the audience reach, Thorne says they’ve got customers from TNT Gym following their closing as well as others under the SilverSneakers program, which allows older adults to have access to a health and wellness facility through Medicare-eligible health plans.
“We have always been a service-oriented community,” Thorne said. “We want to serve the people that may not be able to benefit from other fitness facilities.”
Thorne says they are hoping to reach more of the older populations but are more than happy to welcome those of all ages. A grand opening of the new facility will take place on Nov. 11.