Job Description: Digital Advertising Sales Representative

Company: Big Rapids Digital (Big Rapids Media)

Position: Digital Advertising Sales Representative

Location: Big Rapids, Michigan

Job Type: Full-time

The Big Rapids Media Network and Big Rapids Digital are seeking a motivated and results-oriented individual to join our team as a Digital Advertising Sales Representative. In this role, you will be responsible for selling digital advertising solutions to local and regional businesses, managing client accounts throughout campaign delivery, and ensuring the success of campaigns while fostering continued business relationships. This is an exciting opportunity to work with a family-owned business in the fast-paced digital advertising landscape.

Responsibilities:

• Sell digital advertising solutions to local and regional businesses, focusing on achieving monthly and quarterly sales targets.
• Develop and maintain strong relationships with clients, understanding their advertising needs and providing tailored solutions to meet their objectives.
• Act as a trusted advisor to clients, offering insights and guidance on digital marketing strategies and campaign optimization.
• Collaborate with internal teams to develop effective digital advertising campaigns, leveraging various platforms and channels such as display ads, social media, email marketing, and more.
• Monitor and manage ongoing campaigns, ensuring they are delivered successfully and meeting client expectations.
• Conduct regular follow-ups with clients to gather feedback, address concerns, and identify opportunities for upselling or renewal.
• Stay up to date with industry trends, emerging technologies, and digital marketing best practices to continuously improve your knowledge and skills.
• Participate in team meetings, training sessions, and collaborative brainstorming sessions to contribute to the overall growth and success of the Big Rapids Media Network.

Requirements:

• Prior experience in sales and marketing, with a focus on digital advertising or related fields. Experience in a digital agency or media sales is preferred.
• Excellent communication and interpersonal skills, with the ability to build rapport with clients and effectively convey complex information.
• Strong problem-solving and negotiation abilities to overcome objections and close deals.
• Self-motivated and goal-oriented mindset, with a proven track record of meeting or exceeding sales targets.
• Must own a car and have a valid driver's license to facilitate client meetings and sales visits.
• A passion for connecting with people, adaptability in conversations, and the ability to build strong relationships.
• Curiosity and eagerness to understand how things work in the digital advertising landscape.
• Ability to collaborate and strategize concepts and ideas with clients and internal teams.
• Commitment to providing exceptional customer service and doing what is right for clients and the Big Rapids Media Network.
• Strong organizational and time management skills to handle multiple client accounts and meet deadlines.

Compensation and Benefits:

• Competitive base salary commensurate with experience.
• Bonus and commission structure based on achieving sales targets.
• Paid time off and flexible scheduling options.
• Opportunity for growth and professional development within the Big Rapids Media Network.

Join the Big Rapids Media Network and Big Rapids Digital today and become an integral part of our team as we continue to thrive in the dynamic world of digital advertising. Apply now to contribute to our growth and success!

Job Title: News Director

Company: News/Radio WRB, Big Rapids Daily News (Big Rapids Media)

Location: Big Rapids, Michigan

Job Type: Full-time

Salary: Based on experience

Big Rapids Media is seeking a highly motivated and experienced individual to join our team as a News Director. As the News Director, you will be responsible for overseeing the day-to-day operations of Big Rapids Daily News (BRDN) and contributing to the success of our radio stations WBRN 1460, 107.7, and 96.5. This is a dynamic role that requires excellent communication, leadership, and organizational skills.

Responsibilities:

• Reporting and Storytelling:

  • Gather, investigate, and report on local news stories, ensuring accurate and unbiased coverage.
  • Write engaging articles and special interest stories for publication on Big Rapids Daily News website and other platforms.
  • Cover local high school and youth sports events, providing timely and comprehensive sports coverage.

• Radio Production:

  • Produce and deliver radio newscasts with up-to-date and relevant news content.
  • Create and schedule on-air schedules (logs) for WBRN 1460, 107.7, and 96.5, ensuring smooth transitions between programs.
  • Produce radio commercials, maintaining high production quality standards.

• Social Media Management:

  • Manage the BRDN social media channels, including Facebook, Twitter, and Instagram, to promote news stories and engage with the community.
  • Develop strategies to increase social media following and audience engagement.

• Team Leadership:

  • Provide leadership and direction to the news team, including reporters and other staff members.
  • Foster a positive and collaborative work environment, encouraging professional growth and development.
  • Set performance goals, provide feedback, and conduct regular performance evaluations.

Requirements:

• Bachelor's degree in Journalism, Communications, or a related field (or equivalent work experience).
• Proven experience in journalism, news reporting, or related roles.
• Excellent writing and editing skills with a keen eye for detail.
• Strong knowledge of local news, current events, and community issues.
• Proficiency in digital media, including online news platforms and social media.
• Familiarity with radio production, including newscast production and commercial production.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Strong organizational and multitasking abilities.
• Leadership skills with the ability to motivate and manage a team.
• A passion for journalism and commitment to delivering accurate and reliable news.

If you are a dedicated journalist with a passion for storytelling, a strong work ethic, and a desire to make a positive impact on the community, we invite you to apply for the position of News Director at Big Rapids Media. Please submit your resume, cover letter, and writing samples highlighting your journalistic skills and experience.

Note: The salary for this position will be based on the candidate's experience and qualifications.

We thank all applicants for their interest. However, only those selected for an interview will be contacted.

Mentor Partners, Inc. is an Equal Opportunity employer. Minorities, women, veterans, individuals with disabilities and all other qualified individuals are encouraged to apply.