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The Marketing Mix

Gorilla Marketing

Gorilla marketing is a marketing strategy that involves using unconventional and creative tactics to promote a product or service in a way that is unexpected and attention-getting. The goal of gorilla marketing is to stand out from traditional advertising methods and create a memorable and engaging experience for the consumer.

Gorilla marketing can take many forms and typically involve using low-cost, grassroots tactics to reach a large audience in a short amount of time. This can include things like street marketing, viral marketing, and ambush marketing.

Other examples of gorilla marketing might include using social media influencers to promote a product, creating a pop-up shop or event, or using experiential marketing to create an interactive and immersive experience for the consumer.

Gorilla marketing is often used by small businesses or startups that want to create a big impact with a limited budget. It can be an effective way to create buzz and generate brand awareness, but it is important for businesses to carefully consider their target audience and marketing goals when planning a gorilla marketing campaign.

 

Learn more about how to find your Target Audience: Your Target Audience (bigrapidsdailynews.com)

 

For more information on gorilla marketing, contact JT Scarpelli at Big Rapids Media: scarp@bigrapidsmedia.com

Weather

Local High School Schedule & Scores

CSAA Baseball

MONDAY - 5/13

Reed City 0 @ Big Rapids 3

Reed City 3 @ Big Rapids 16 (5inn)

Lakeview 4 @ C Montcalm 14 (6inn)

Lakeview 4 @ C Montcalm 9

Tri County 5 @ Fremont 1

Tri County 8 @ Fremont 5 (6inn)

TUESDAY - 5/14

Chippewa Hills 5 @ Grant 4

Chippewa Hills 1 @ Grant 2

C Montcalm 7 @ Kent City 6

C Montcalm 12 @ Kent City 2

Big Rapids 13 @ Lakeview 1

Big Rapids 14 @ Lakeview 1 (5inn)

White Cloud 1 @ Morley Stanwood 2

White Cloud 11 @ Morley Stanwood 2

Tri County 1 @ Newaygo 3

Tri County 3 @ Newaygo 4

WEDNESDAY - 5/15

C Montcalm 4 @ Carson City 5

C Montcalm 24 @ Carson City 8 (5inn)

Manistee 3 @ Reed City 4 (6inn)

Manistee 12 @ Reed City 12 (5inn)

FRIDAY - 5/17

Big Rapids 0 @ Byron Center 4

Big Rapids 1 @ Byron Center 3

Kent City 6 @ E Jordan 3

Mancelona 3 @ Kent City 0

Lakeview 3 @ Grant 8

Lakeview 1 @ Grant 13 (5inn)

Ravenna 8 @ Newaygo 15

Ravenna 1 @ Newaygo 2

Morley Stanwood 2 @ Chip Hills 10

Morley Stanwood 2 @ Chip Hills 10

Tri County 6 @ White Cloud 8

Tri County 8 @ White Cloud 3

SATURDAY - 5/18

Inland Lakes 4 @ Big Rapids 7

Big Rapids 1 @ Beal City 11

Fremont 4 @ White Cloud 1

Fremont 5 @ Newaygo 10 (6inn)

Hesperia 2 @ Grant 12 (6inn)

Grant 2 @ Newaygo 1

Clare 22 @ Reed City 2 (4inn)

Ludington 13 @ Reed City 1

******************************************

CSAA Softball

MONDAY - 5/13

Reed City 8 @ Big Rapids 10

Reed City 0 @ Big Rapids 9

Lakeview 0 @ C Montcalm 10 (5inn)

Lakeview 1 @ C Montcalm 1 (6inn)

TUESDAY - 5/14

Chip Hills 9 @ Grant 14

Chip Hills 9 @ Grant 10

C Montcalm 7 @ Kent City 6

C Montcalm 12 @ Kent City 2

Big Rapids 14 @ Lakeview 1 (6inn)

Big Rapids 16 @ Lakeview 0 (5inn)

WEDNESDAY - 5/15

C Montcalm 0 @ Sacred Heart 15 (5inn)

C Montcalm 1 @ Sacred Heart 8

THURSDAY - 5/16

Cadillac 0 @ Reed City 19 (3inn)

Cadillac 0 @ Reed City 11 (5inn)

FRIDAY - 5/17

Lakeview 0 @ N Branch 10 (6inn)

SATURDAY - 5/18

Big Rapids 2 @ Dakota 12

Big Rapids 4 @ Oakridge 5

Big Rapids 9 @ Canton 4

Grant 2 @ Newaygo 1

Holton 1 @ Reed City 1

Ludington 0 @ Reed City 7

SUNDAY - 5/19

Big Rapids 14 @ Milan 2

CSAA Softball Standings

1.) Big Rapids: 16-0

2.) Reed City: 16-2

3.) Newaygo: 11-3

4.) Kent City: 9-6

5.) Central Montcalm: 7-5

6.) Grant: 6-8

7.) Morley Stanwood: 4-7

8.) White Cloud: 3-11

9.) Lakeview: 2-12

10.) Chip Hills: 0-10

11.) Tri County: 0-10

(from available data)

CSAA Baseball Standings

1) Big Rapids: 17-1 | +172 -42 (+130)

2) Chippewa Hills: 11-5 | +91 -57 (+34)

3) Grant: 12-6 | 107 -57 (+50)

4) Newaygo: 12-6 | +104 -65 (+39)

5) Central Montcalm: 10-6 | +109 -71 (+38)

6) Reed City: 11-7 | +125 -81 (+44)

7) White Cloud: 8-10 | +79 -117 (-38)

8) Morley Stanwood: 6-12 | +57 -117 (-60)

9) Kent City: 5-13 | +86 -144 (-58)

10) Tri County: 4-14 | +89 -147 (-58)

11) Lakeview: 0-16 | +60 -181 (-121)

This Week's Poll

What place will the Tigers finish in the AL Central?